Biography

Light Balla is an experienced Product designer/manager, Communications manager and Branding expert with 4+ years of proven end-to-end experience in Fin-tech, Information technology, E-commerce and Company Branding/Advertising. She has held roles ranging from onboarding product and design to communications at team/head level. She is skilled in conceptualizing ideas and transforming them into wireframes, prototypes and finally to production. She prides herself in delivering detailed and highly creative concepts into branded designs, product packaging, social media branding, print, merchandising, catalogs and retail graphics.

She possesses an Interaction Design Foundation (IDF) membership, Product Design and Product Management certifications. Light is a problem solver with a passion for creating visually pleasing interfaces and profitable digital products.